Ad Network

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An Ad Network is a particular kind of Network focuses on matching Advertisers (who pay for advertising space in order to advertise their own products, services, sites or other promotions/messages) with Publishers (who create, produce and/or publish content of interest to a particular niche market).

An Advertiser will typically advertise with an Ad Network because it is either logistically impossible to contact and deal with each of the Publishers directly, or, because through targeting and market analysis by an Ad Network that Advertiser can reach all, or, a larger portion of, its intended audience

Google AdWords: AdSense:
Yahoo! Advertising:[1]Yahoo! Publisher Network:
Microsoft AdCenter: - Bing Search/Content Network Ads (now PubCenter):[2]
Microsoft/Yahoo/AOL Search Advertising AllianceMicrosoft/Yahoo/AOL Alliance


External Links


  1. Yahoo! Ad Network - Media Kit:
  2. Microsoft PubCenter BETA:

See Also

Advertisement | Ad Units | Advertising | Advertiser | Publisher | Analytics | Cookies