Banners

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Banners are a time-tested, and practically (but not quite) a de facto standard for advertising on the web.


Measurements

Though there are still no actual standards in place, typically Banners adhere to one of the following measurements:[1]

Rectangular and pop-up ads height by width
(in pixels)
Large rectangle 280 by 336
Medium rectangle 250 by 300
Square pop-up 250 by 250
Vertical rectangle 400 by 240
Rectangle 150 by 180
Banner and button ads
Leaderboard 90 by 728
Full banner 60 by 468
Half banner 60 by 234
Button 1 90 by 120
Button 2 60 by 120
Micro bar 31 by 88
Micro button 15 by 80
Vertical banner 240 by 120
Square button 125 by 125
"Skyscraper" ads
Skyscraper 600 by 120
Wide skyscraper 600 by 160
Half-page 600 by 300
[2]

[3]


Resources

References

  1. wikipedia:Web banner
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  3. Wiki Tables: http://meta.wikimedia.org/wiki/Help_talk:Table