Difference between revisions of "Geo-targeting"

From BC$ MobileTV Wiki
Jump to: navigation, search
m
Line 159: Line 159:
 
* Copenhagen Tracks Tourists: http://ideasspotter.com/2011/03/copenhagen-tracks-tourists/
 
* Copenhagen Tracks Tourists: http://ideasspotter.com/2011/03/copenhagen-tracks-tourists/
 
* Who Has the Most Accurate IP Geolocation Data?: http://blog.maxmind.com/2014/01/31/who-has-the-most-accurate-ip-geolocation-data/
 
* Who Has the Most Accurate IP Geolocation Data?: http://blog.maxmind.com/2014/01/31/who-has-the-most-accurate-ip-geolocation-data/
 +
* Geolocation & marketing - how mobile is changing everything: http://venturebeat.com/2015/09/22/geolocation-marketing-how-mobile-is-changing-everything/
  
 
== References ==
 
== References ==

Revision as of 15:00, 25 September 2015

Geo-Targeting is targeting based on a visitor's geographical location, and is in the same family as Location Based Services. Typically, a combination of cookies and IP Address resolution/lookups are used to determine (or best estimate) a given visitor's geographic location.



Specifications





Tools

Mailing Address

CanadaPost

Example POST request:

 POST http://www.canadapost.ca/cpotools/apps/fpc/personal/findAnAddress
 Content-Type: application/x-www-form-urlencoded
 POST body:
 postalCode=A8A+8A8&fpcFindAnAddress%3AreverseSearch%3Afpc_psn_common_fa_find.x=22&fpcFindAnAddress%3AreverseSearch%3Afpc_psn_common_fa_find.y=11&autoScroll=0%2C0&fpcFindAnAddress%3AreverseSearch%3A_link_hidden_=&fpcFindAnAddress%3AreverseSearch%3A_idcl=&fpcFindAnAddress%3AreverseSearch_SUBMIT=1&javax.faces.ViewState=v1Dxx9hSieZwMVPzZZHAPSkIfrSZM1jbO4mNTTN2U0GpxoAFjzFhwBfq8TSsy8FpYyUiHf4E5tIMuqNSqP%2BdRXlnUu5pPC6ZorcMnR6eUbwBfVsEfhJYRBewHFHleWOFgmTmtqpxws1JfGmss6QW%2B%2FvQVbtsXJDfUaujf70g1Ed9bRAF

ZipCodes


Geo-Location

W3C geo-location API

Yahoo

Google

Microsoft

Geocoder


GeoIP

MaxMind

The most popular IP address-based lookup provider.

WebServiceX - GeoIP
Other MaxMind-powered GeoIP

Neustar

Digital Elements

GeoComply



Resources


Tutorials

[2] [3]


External Links

References

  1. W3C Geolocation API: http://www.w3.org/2008/Talks/0904-fit2008/geoloc-ms/slides.html
  2. Finding the current location by IP and with the W3C Geo API: http://www.wait-till-i.com/2010/01/25/finding-the-current-location-by-ip-and-with-the-w3c-geo-api/
  3. GeoIP (MaxMind + PHP proxy in XML, HTML, JSON): http://geoip.pidgets.com/

See Also

HTML5 | Web Service