Mobile Video

Mobile Video is broadly defined as video content consumed on a mobile device, most notably on a Mobile Phone; but also may include video consumer on a Mobile Gaming device (i.e. PSP or GameboyDS), personal media player (i.e. iPod, Zune or walkman), Smart Paper or other small mobile electronic device or even most broadly, a laptop computer (such as a notebook, tablet, PDA or iPad).

EXAMPLES

MyWaves

• MyWaves - The FIRST company to offer a scalable consumer-powered mobile video platform: http://mywaves.com

YouTube

Everybody's copied YouTube, and YouTube in turn, has copied everyone.

• YouTube Mobile: http://m.youtube.com

Jamster

• UK-Based Jamster offers a decent variety of Mobile videos: http://www.jamster.co.uk

QuickPlay

QuickPlay is Canada's undisputed leader in Mobile Video services, quite simply, for lack of competition. They have been regarded highly by major carriers such as Rogers, AT&T and Aliant; namely for the control it provides the carrier and the ability to charge per video which provides a built-in Mobile "Pay-Per-View" revenue system.

From their site:

"QuickPlay is the premier solutions provider for companies offering mobile TV/video services over broadband wireless networks. We provide the fastest and most flexible way to manage, distribute and monetize mobile TV/video services for mobile operators and media companies worldwide. QuickPlay powers mobile TV/video services for 14 major mobile operators in North America and Europe, providing both live and on-demand content from over 150 media companies.

Our market leading services for mobile operators include a fully managed end to end solution for launching mobile TV/video services or individual licensed specialty modules that can elevate existing mobile TV/video services to “best of breed” stature.

Our innovative services for media companies include a fully hosted solution that integrates mobile TV/video services into on-deck and off-deck mobile internet sites, and robust content syndication services.

QuickPlay was founded in April 2004 by telecommunications executive Wayne Purboo and media executive Raja Khanna and is headquartered in Toronto, Canada with local sales offices in North America and Europe. The company is privately held with venture funding from General Catalyst, Ventures West, J.L Albright and Up Capital." <ref>Quickplay - About Us: http://www.quickplay.com/about.htm</ref>

• QuickPlay site: http://www.quickplay.com/
• Silver screen in your hand: http://www.theglobeandmail.com/servlet/story/RTGAM.20090119.wrquickplay20/BNStory/Technology/
• QUICKPLAY - Mobile TV/Video Solutions for Mobile Operators (brochure): http://quickplay.com/pdf/mobileOperators_090808.pdf

MobiClip

• MobiClip: http://www.mobiclip.com/

David Lynch rant about watching movies on a Mobile

Ironically enough, a position he seems to have reversed less than 2 years later...<ref>From “Eraserhead” to MMS: David Lynch Goes Mobile: http://mashable.com/2010/02/08/david-lynch-mobile/</ref>

Tools

• Movino: http://www.movino.org/ (Broadcast LIVE video from your mobile phone over 3G or WiFi onto your website, or, use your phone as a bluetooth webcam)

Resources

• Akamai multi-device demo "ShowMeTheBunny" (15 files total, mostly MP4; also Apple m3u8 playlist, WMV, 3GP over RTSP, Ogg, WebM): http://tinyurl.com/showmethebunny
• Simple mobile video encoding recommendations for Flash Player and AIR: http://www.adobe.com/devnet/devices/articles/mobile_video_encoding.html

Tutorials

• Mobile Video -- Working with MPEG-4 Clips on Mobile Phones: http://www.oreillynet.com/pub/a/oreilly/digitalmedia/2005/08/24/mpeg4.html

External Links

• wikipedia: Videotelephony
• Mobile Youtube Search + Streaming: http://wapforum.in/other-wap-scripts/mobile-youtube-search-plus-streaming/
• Pimpz - YouTube Mobile hack report: http://wapforum.in/other-wap-scripts/pimped-mobile-youtube/?PHPSESSID=f0455349e5e0b4e04b76ec910d4ea24f
• Pimpz YouTube Mobile: http://pimpz.mobi/youtube/
• Yango Mobile: http://yamgo.mobi/index.html
• VuClip: http://partners.vuclip.com/
• MediaAlert – Broadcast Video Monitoring and Alerting System for Mobile Users: http://www.usenix.org/events/mobisys05/tech/full_papers/wei/wei_html/index.html
• China may well define new trends in 3G-based Mobile Video Services: http://dilithiumvideo.com/china-trends/
• Sony Pictures Entertainment Japan to launch mobile phone movies: http://www.japantoday.com/category/technology/view/sony-pictures-entertainment-japan-launches-mobile-phone-movies
• Mobile video users: http://forums.buyscripts.in/feature-requests/632-mobile-phone-users.html
• Mobile Video Becomes a New Marketing Tool for NHL Team: http://mashable.com/2010/04/26/thwapr-phoenix-coyotes/
• Supporting Mobile Video on Your Site: http://www.longtailvideo.com/support/blog/18357/supporting-mobile-video-on-your-site
• YouTube Clips TinyTube’s Wings: http://gigaom.com/2006/12/06/tinytube/
• Uh Oh, Internet - Basic Mobile Video Will be YouTube-Only With MetroPCS Plans: http://www.readwriteweb.com/archives/uh_oh_internet_basic_mobile_video_will_be_youtube-.php
• Optimize Your Video for Mobile Playback: http://www.longtailvideo.com/support/blog/21773/optimize-your-video-for-mobile-playback
• YouTube's Strategy Is 'Mobile, Mobile, Mobile': http://www.mediapost.com/publications/article/251093/youtube-is-mobile-mobile-mobile.html
• Number Of Regular Linear TV Watchers Will Start To Fall In 2016: http://www.mediapost.com/publications/article/255214/number-of-regular-linear-tv-watchers-will-start-to.html
• Next Year Will Be The 'Year Of' Mobile - For Video, Anyway: http://www.mediapost.com/publications/article/255212/next-year-will-be-the-year-of-mobile-for-video.html (despite claims the seemingly eternal "year of Mobile" is over, next year could be tipping point for Mobile Video .vs. TV)
• Native Mobile Video Lifts Upper-Funnel & Lower-Funnel Metrics: http://www.emarketer.com/Article.aspx?R=1013021

See Also

Online Video | Mobile | Video | Mobile TV